BizApps GTM Accelerator
Strengthen your value proposition,
sharpen your messaging, and grow your pipeline
Vision and strategy
Business niche and differentiation
Customer segments and buyer persona
Messaging and positioning
Irresistible offer and IP
Marketing channels and campaign design
Engagement with Microsoft and distributors
What the Program Delivers
1. Demand generation strategy
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GTM planning and market segmentation
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Value proposition and messaging development
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Campaign framework and content creation
2. Partner skilling
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Sales and marketing enablement workshops
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Strategic coaching on GTM execution
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Value-based messaging and selling capability building
Who it is for
This program is designed for:
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New or existing Microsoft BizApps partners
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Leaders and teams across sales, marketing and delivery
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Anyone looking to improve GTM clarity, positioning and lead generation
Proven to Drive Results
Partners using this accelerator have:
- Grown their pipelines by up to €500K with minimal spend
- Launched new vertical offers and landed their first deals
- Enabled sales teams to close faster and with more confidence
- Gained momentum where they were previously stuck
Our Customers
Steve Pickering, CEO, String Systems
Pritesh Gajjar, CEO, Aastha