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Selling Copilot in Microsoft 365

Equip Your Sales Team to Win Copilot Deals

  • Duration: 3.5 hours (with an optional 30-60 minute extension for deeper role-play)
  • Format: Virtual
  • Attendees: 7 to 12 participants per session
PRICE: GBP 190 / USD 260 per attendee
Private sessions are available for partner firms. Contact us to organise a session for your team.

Equip Your Sales Team to Win Copilot Deals

Most Microsoft partner sales teams know Copilot is important. Far fewer know how to position it, handle objections, and lead a licensing conversation that converts. This focused 3.5-hour workshop gives your team the frameworks, language, and confidence to run Copilot sales meetings that win.

Who Is This For

This workshop is designed for Sales, Pre-Sales, and Account Management professionals working at Microsoft partner firms. It is the right fit if your team is actively selling, or preparing to sell, Copilot in Microsoft 365 and needs a structured, repeatable approach to customer conversations.

Prerequisites

Participants should have working knowledge of Microsoft Copilot in Microsoft 365, equivalent to completing the “Using Copilot in Microsoft 365” course or comparable hands-on experience with Copilot features and functionality.

What your team will gain

 

  • The ability to guide customers through the Copilot ecosystem with clarity and confidence

  • A solid understanding of Copilot licensing to handle commercial questions from customers

  • A proven structure for Copilot sales meetings that move prospects forward

  • Clear positioning language to differentiate Copilot from competing solutions

  • Practical techniques for addressing common objections and customer concerns

  • The skills to identify and articulate high-value upsell opportunities around Copilot

Agenda

  • Understanding the Copilot ecosystem
  • Copilot licensing overview and resources
  •  Copilot selling points and positioning against competitors
  •  Handling common objections and concerns
  •  Creating excitement around Copilot capabilities
  •  Guiding your client towards a successful Copilot journey
  •  Upsell opportunities
  •  Role-play scenario – leading a Copilot sales meeting

Note: This workshop can be extended by 30 mins to 1 hour to create a deeper group role-play experience in which each participant can receive detailed feedback

Business Outcomes for Your Firm

  • Increase Copilot licence sales and grow your Microsoft AI revenue stream
  • Position your firm as a trusted AI advisor to your customers
  • Attach higher-value services and offerings to Copilot conversations

Ready to Build a Sales Team That Converts on Copilot?

Contact us to book a private session for your team. Sessions run virtually with 7 to 12 participants and can be tailored to your firm’s specific Copilot portfolio and customer base.

Frequently Asked Questions

How do I train my team to sell Microsoft 365 Copilot?

365 Talent Portal runs a 3.5-hour virtual workshop, Selling Copilot in Microsoft 365, for sales, pre-sales, and account management teams. Classes of 7 to 12 cover the Copilot ecosystem, licensing, competitive positioning, objection handling, upsell opportunities, and a live customer role-play. Price is GBP 190 per attendee.

How much does Microsoft Copilot sales training cost?

GBP 190 (USD 260) per attendee for the Selling Copilot in Microsoft 365 workshop. The fee covers a 3.5-hour virtual session with 7 to 12 participants and includes the licensing module, objection handling, competitive positioning, and a role-play that simulates a real Copilot customer meeting.

What objections do customers raise about Microsoft 365 Copilot?

The most frequent are price, risk of the team using AI badly, and having already begun using another model (like ChatGPT). The Selling Copilot in Microsoft 365 workshop dedicates a full module to these objections, giving sales teams a structured response for each one.

How do I explain Microsoft 365 Copilot licensing to customers?

Microsoft 365 Copilot is an add-on to existing Microsoft 365 subscriptions, with prerequisites that vary by plan. The Selling Copilot in Microsoft 365 workshop includes a dedicated licensing module that equips account managers to discuss eligibility, prerequisites, and pricing fluently without deferring to a technical colleague.

Can my team upsell services on top of Microsoft 365 Copilot?

Yes. The Selling Copilot in Microsoft 365 workshop covers upsell opportunities including adoption programmes, end-user training, and ongoing enablement. The stated business outcome is positioning the partner as a trusted AI advisor to the customer, which converts one-time licence deals into recurring high-margin services revenue.

How did QGate build a confident Microsoft Copilot practice with 365 Talent Portal?

Our Customers

“The content was really well structured, Sandra and Imogen were brilliant at explaining the tools and taking us through each tool step-by-step as we worked through our own tasks. If anything, I would love to spread the course out over a week to delve into each element – but that’s because I really enjoyed it! A fantastic course, high quality content and fun throughout!

Susan Nilsson, Director of Communications

”Excellent Course. Whole course gave me a much better understanding of the tools and also confidence in how effective they are and how I can use in my day to day work.”

Director of Marketing

“365 Talent Portal have recently provided us with more great support. Sandra Koutzenko and Imogen DeVille delivered an AI 101 training course over two days at our London HQ office. The course was meticulously curated and flawlessly executed.”

Chief Technology Officer 

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